Evaluation Question 3

Evaluation

What kind of media institution might distribute your product and why?

I think that our production would be aimed at an independent market; I know this because it’s a very low budget film. The only way people could see this as a mainstream because our production is a typical conventional horror, we used the woods, the darkness, knives and a school – just like in Prom night which is one of the films I looked at.

Working title may want to distribute this film, they have to make an independent film every year and this is one they could work with, even more so due to the fact Working Title are partly owned by Universal, and our film has some parts that may come about as a mainstream film. I think people could see this as a mainstream film due to the conventions you’d have in a typical teen horror. Distributing this to the best could be on the internet, the cheapest and easiest way. Slumdog Millionaire had great success with paying a search engine to advertise their film with certain searches within that site, this brought attention to thousands of people. Another way to distribute an independent film like mine, is through YouTube, this probably won’t get as much attention as through a search engine, but people can advertise this for you, through YouTube, other people can embed our film on their blogs for other people to see, post the link on Facebook and Twitter.

What mainstream films contain:

• ·         High profile actors

• ·         A big budget

• ·         Good quality editing and use of CGI

• ·         A lot of equipment

• ·         Widely released

What an independent film contains:

• ·         Usually unknown actors

• ·         A very limited location places they can film at

• ·         Shown in cinemas like cinema city – where they show more independent films

• ·        Low budget

Because our film is an independent one, we used shots that aren’t usually found in most mainstream films, when one of the actors is in the woods and they fall over, we catch a shot of the ground, as if it’s through his eyes, and when the final girl is being chased, there’s a shot that follows her – through someone’s eyes, as if they were chasing her. No one knows who our actors are, which makes this more independent too.

Even though we had a limited amount of equipment, as I’ve mentioned we do have some aspects of a mainstream film:

·         The fact we used a topic of a similar film that was popular through two step flow.

• ·         We had High Definition cameras

• ·         A tripod to keep our shots still when we needed to

• ·         And we edited on Adobe Premier Elements